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Event Training

As exhibition and event specialists, The Stand People offer clients tailor made training seminars specific to the event which is being planned.

Our training seminars are compact sessions designed to illustrate the primary dos and don’ts and then reveal how exhibitors can take full advantage of the leads gained at the event.

Without adequate guidance, how can you be assured your team are delivering the right messages? How can you avoid looking like a shark marooned on an island? If you think that any of your team might benefit from our professional guidance, get in touch with us.

Depending on the experience of delegates and the type of event, our seminars can explore the following subjects

  • How to plan the stand – what is the most important question?
  • Getting visitors to the show and onto the stand
  • Identifying time wasters and make the most of students & ‘snatchers’
  • Do gimmicks really work?
  • How to work the ‘Industrial Theatre’ and provide a memorable experience
  • How to generate 252 qualified leads easily
  • Avoid assaulting visitors with a swift swipe


3 tips to remember for success

Someone once said “What if we spend loads of money training him and he leaves?” “Well, what if we don’t train him and he stays?” With so much investment into the show, can you really afford not to give your staff a little extra guidance?

Have you considered who will be manning the stand? Often companies send the entire sales team to the event. This can prove counter productive. If you have knowledgeable, well trained and interested staff – this is nearly always best when appealing to wary (and weary!) visitors.

Make life easy for yourself - contact The Stand People outlining what you need and leave the rest to us.

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